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About click fraud

What exactly is click fraud, and how is it done? Well AdSense uses a payment mechanism that awards a certain amount of money to a publisher (someone who holds an AdSense banner on their page) every time a person clicks on the said banner. So click fraud is the attempt to have people clicking the ads just so that they can earn a greater income. There are people setting up sites for the sole purpose of fraudulently generating revenue through Google's AdSense program. These users achieve an incredible number of clicks through many methods, some complex and sophisticated and some rudimentary and simple. One of the most complex is through the use of so called " hitbots". These are automated programs who emulate clicking the links in AdSense banners ( there are some that actually click the banners as well). Google's AdSense protection scheme is by no means perfect and nearly anyone can find the details of surmounting the protection mechanism, ironically just by doing a Google search. Another, more rudimentary method is to hire a lot of people in a poor country to click the links on your site. This means these people will actually sit all day and just click links so you can earn a fortune. They come from very poor countries , and they're prepared to do an hour. Of course, there's a problem with this mechanism. Once Google receives a large number of clicks from a single address, the address and the site that had the AdSense banner will be banned, and the illicit behavior might even get the fraudster To prevent this from happening, many people use a large number of proxy servers for the purpose of clicking. These are basically trojans, located on computers throughout the world (though mostly in the US). What's even more daunting is that these clicks will appear to originate from an actual computer so such scams are really hard to detect. And don't think this happens only in isolated instances. There is a great deal of illegal activity In fact there's so much that if search engine companies don't increase their security with such programs as AdSense, such criminal behavior could become more become even more Google has a very strict policy regarding click fraud, and it has sued those employing such techniques in the past. But while the search engine giant tries its best to minimize the risk of click fraud there's certainly room for a lot of It is estimated that more then % of the clicks that follow an AdSense link are just done in order to get money from the person paying for the ad. Some people believe the number of fraudulent clicks to be even There are a great deal more schemes involving click fraud, such as groups of AdSense publishers clicking each other's links (which is referred to as " clicking rings", or spamming people so that they click such Despite Google still holding click fraud on a leash, the phenomenon is certainly raising concerns for the advertisers on AdWords, but despite this advertising with Google's AdSense still remains more profitable for the advertiser, as opposed to traditional untargeted advertising There are some means of protection against such schemes and all advertisers should be savvy enough to employ them.

Rss feeds for fresh website or blog content

Summary:
lets look at the potential RSS feeds can bring to your website or blog. Increasing your web presence by RSS feeds to bring more traffic and revenue.


First let’s understand what RSS is which “Rich Site Summary” is, it can be also known as “Really Simple Syndication”. This is a fairly recent development within the Web Marketing business it can be used as a method of promoting your website and generating the all important traffic required to make your online business a success.

This is how it works a brief summary. A website owner wants to share his content to other websites. The website owner places the content in an RSS document and registers this with a website that provides RSS Feeds.

The content can be anything including articles, blog posts, headlines and general web content that the originator wishes to share across the web.

Because it is easy to do distribute content quickly in this manner you can generate unique web traffic which can assist your online business. The key elements in successful RSS usage are in marketing is to make your RSS feed unique, exciting it must grab the attention of the reader it also should be something that someone would pass onto others.

By creating exciting content RSS feeds it is possible to generate tremendous amounts of traffic. Exciting content is what people thrive on. Everyone loves the latest gossip or technology the latest gadgets reviews can be a very useful in generating good traffic.

You must consider the content of your RSS feeds carefully as this can be the most important element in terms of traffic generation. Put yourself in the person who may read this article or content and find the best clear presentation of your information.

If you write a large article consider splitting it into parts as people like small chunks of information the magic is to create good content of around 500 to 600 words is the target to go for if you have written something of 1500 words then people’s attention span tends to drop off.

The main aim is to deliver your link to your website or the product that you are promoting if the article is too long then you will find that the reader has turned off and does not click on the vital link.

One of the marketing methods recently used is to add blog comments the problem with this now is you have to post good comments and that they are still subjected to spam filter which is good and bad. If your comment is regarded as spam you can find your website banned.

Some of the larger search engines are experimenting with blog spam protection and can easily capture you’re site as one of them also it can be used as a malicious weapon in terms of spamming your rival site to get them knocked out of the search engine.

The next few months will see many changes in the world of RSS feeds and blog comments so it’s tricky time. The world of internet marketing is a constant flux of tactics some considered legal some not it’s not easy to get the best current advice on what is acceptable.

By placement of good RSS feeds and keeping an eye on the content you are receiving will be the best defence against being a targeted by search engine spiders that are looking for duplicate content and spammed blog comments.